The Bar N Bar

The master and commander

Sergio Alonso

I’m Sergio, the restless brain behind The Bar N’ Bar. My passion for hospitality started at a very low level and led me to open Religion Coffee in Madrid. With experience in London, Madrid and Barcelona, I have worked at all levels of the business, from the kitchen to operations management and the expansion of EatMyTrip. Each city and each role have enriched my knowledge and skills in the sector. At The Bar N’ Bar you will find a young team, where experience, innovation and passion combine to offer everything your hospitality business needs. My motto is clear: “Today is NOT enough”. So, let’s go for more but this time, together.

Team

Yair Iadanza

Pastry Chef

Yair Iadanza joins The Bar N’ Bar as a Gastronomy Consultant, bringing extensive experience in pastry, culinary arts and hospitality operations.

After starting his career in Argentina and developing his own projects for hotels, bars and restaurants, he continued his professional growth in Spain, becoming part of renowned establishments such as Ferran Cerro and leading teams in new openings within the EatMyTrip group.

His profile combines creativity, operational expertise and a genuine passion for gastronomy. At The Bar N’ Bar, he contributes to the development of innovative concepts, process optimisation and the creation of distinctive gastronomic experiences defined by quality and excellence.

Andrea Gimenez

Director of Operations

Andrea Giménez leads operations at The Bar N’ Bar, bringing international experience gained within some of the world’s most prestigious hospitality and restaurant groups, including Bulgari Resort Dubai, The Ritz-Carlton, Mandarin Oriental and EDITION Hotels.

Specialising in high-performance hospitality operations, she combines strategic vision, team leadership and process optimisation to develop efficient, sustainable concepts focused on service excellence.

At The Bar N’ Bar, she applies her expertise to build strong, profitable operations designed for sustainable growth, consistency and long-term success.

Ava Caughron

Branding

Ava Caughron, a Business Administration graduate from Texas A&M University, is passionate about efficiency, design and creative ideation. She began her journey with The Bar N’ Bar as a summer intern and now focuses on marketing and brand development.

With a detail-oriented mindset and an innovative approach, Ava brings structure, fresh ideas and a strong drive for continuous improvement to the team.

Laura Callejo

Marketing specialist

Laura joins The Bar N’ Bar with more than 15 years of experience in marketing, payments and marketing science, gained through international projects across more than ten countries.

Her professional background combines strategic vision, data-driven analysis and creativity, enabling her to develop results-oriented strategies tailored to diverse markets and audiences.

At The Bar N’ Bar, she contributes to the growth of our clients’ brands and businesses by developing innovative marketing strategies that align with industry trends and deliver long-term impact.

Aleix Moncusí

Consultor F&B

Aleix is part of The Bar N’ Bar team, bringing extensive experience in hospitality, front-of-house management and wine service, gained across restaurants, hotels and gastronomic events.

Holding the Advanced University Diploma in Sommelier Studies from CETT Barcelona, he combines technical expertise, product sensitivity and a modern, approachable perspective on the world of wine.

At The Bar N’ Bar, he contributes to the development of memorable gastronomic experiences, bringing professionalism, attention to detail and a way of communicating wine that resonates with both clients and teams.

Elena Reis

Pastry Consultant

Elena Reis is part of The Bar N’ Bar team, bringing a strong background in pastry and culinary arts, developed at renowned gastronomic institutions and restaurants such as Hofmann School, Hermanos Torres and El Celler de Can Roca.

Her career combines creativity, gastronomic sensitivity and a constant pursuit of new ideas, flavours and experiences, always driven by a commitment to excellence and innovation.

At The Bar N’ Bar, she contributes to the development of distinctive gastronomic concepts, products and experiences, bringing a versatile perspective that transforms ideas into authentic and memorable proposals.